Go Ahead, Steal My Ideas. But Also Send Referals.

Fave email I got last week:

“Love this email! Do you have a career in copywriting going on the side? I’m impressed and totally stealing ideas for more interesting communication to my clients!”

As you can imagine, BIG smile on my face, because, in fact… I DO have a copywriting operation going of sorts. Not on the side… as the main gig!

In case any of you have been wondering where the hell I’ve been. Outlandos Music became Outlandos Media. Not that music still isn’t a part of my life, just not so much part of my business anymore. If you miss me, you can still find me dabbling in music on THE DAILY DOSe. Otherwise, I’ll be out there continuing to “ghost-write” for various social media clients, dreaming up clever emails, marketing strategies, etc. like the one that email refers to, below:

(Me, as VP of Marketting for promonent indie music mag)

SUBJECT:  in stores, on shelves… call us old-fashioned

Hey kids. By now, you’re used to me harassing you on a fairly regular basis. And I wanted to say how wonderful it is working with all of you. We really appreciate your business.

More importantly, we get that it’s a two-way street. We survive because you survive. And we like to think, vice versa. So if you haven’t received the superduper BLURT make-it-work-for-you sales treatment, you my friend, are missing out. Because that’s what we do around here. We make it work for you. We care about this business. And it takes all of us working together to keep it going. So thanks to all of you who do exactly that.

Speaking of… yet another BLURT Magazine makes its way to fine shelves everywhere March 29. The uncompromising PJ Harvey graces its cover, and in a revealing interview, discusses the historical obsessions that helped inspire her curiously titled latest album, “Let England Shake.” It’s our 10th issue! A milestone of sorts.

Thanks again to all of you who made it happen. If you’re not on our mailing list and would like a copy, please just ask. Even better… buy one. Either way, we look forward to gracing the bottom of your briefcase, the shelf in your bathroom or your beer stained coffee table.

FYI our next issue will be out this fall, see attached for details.

And if you happen to be in Austin right now… jingle up my man Stephen and buy his ass a beer: 919-619-2287.

:)

3/23/11 | Comments (0)



OUTLANDOS MUSIC • CUT THROUGH THE NOISE