Lately, I grumble a little less every time a school loan payment is due — even though, nearly 15 years later, I’m still paying the bugger off.
Who knew that a degree in Fiction Writing would be so handy? Not just English but English with a relatable plot, a storyline rooted by emotion/connection?
Now that everything’s online, compelling equals currency. Suddenly, we’re all micro-broadcasters. And writing counts. E-mail, Twitter, Facebook, blogs, newsletters… the clever manipulation of the written word, when used to communicate both information and persona — i.e., meaning — has become increasingly valuable. Not only do you have to make great music, you have to learn to write about it.
Four overarching writing components to keep top of mind:
1. Present valuable information/idea.
2. Convey how said valuable information/idea affects persona (how it has meaning for you).
3. Emphasize how valuable information/idea translates to others (how it has meaning for me, the reader).
4. Present new information/idea, stemming from the original, which both pushes the conversation forward but also references the past, thus giving new life to older information/ideas.
So then. It’s cyclical: idea, impact, application, new idea — always with persona paramount, and collectively, more-than-words… i.e., meaning… i.e., the new money. Fancy that.
The power of the pen/keyboard.
xo
Tags: CUT THROUGH THE NOISE, KATE BRADLEY, MASOKO SOCIAL, OUTLANDOS MUSIC, The Value of Emotional Value —
11/30/09
Categories: CUT THROUGH THE NOISE • KATE BRADLEY • MASOKO SOCIAL • OUTLANDOS MUSIC
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[...] Lately, I grumble a little less every time a school loan payment is due — even though, nearly 15 years later, I’m still paying the bugger off. Who knew that a degree in Fiction Writing would be so handy? Not just English but English with a relatable plot, a storyline rooted by emotion/connection? Now that everything’s online [...] [...]